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Outstanding, Quality Crowds = Marketing Commitment
A commitment to sound Marketing principles can never be replaced with catchy phrases, bargain media or slicing the budget just because we are in a down economy. We continue our commitment of spending the marketing dollars necessary to reach our market. The tried and true principles of reach and frequency turned women 18 to 54 with spendable income into Women’s Fair attendees and buyers even in this economy.
The Women’s Fair owners, Deanna Wheeler and Chris Veazey Brown are convinced that their success formula consists of “delivering quality crowds to a fun & exciting event with outstanding exhibitors with great products and services.” This formula delivers outstanding quality crowds.
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- 10 radio stations with 100’s of radio spots boasting individual events
- 4 local TV networks and multiple cable targeted women oriented programming & news with over 1,000 spots
- A 12 pg. Wichita Eagle special section served as a program that reached over 110,000 residences and was supported by hundreds of inches of other sizable ads.
- Monthly and regional print publications we used to target specific profiles and locations blanketing South Central Kansas & Northern Oklahoma.
- Our Web marketing continues to expand with Kansas.com, live streaming, multiple radio stations sites, and our new website.
- Individual Exhibitors continue to expand coverage by including the Women’s Fair in advertising, websites, newsletters, signage, message boards, Facebook and Twitter messages. Thank You!
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These combined efforts, great marketing relationships, and a strong commitment to marketing, continues to benefit all exhibitors with Outstanding Quality crowds year after year.
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Use the links below for details and Information about the upcoming event.
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